This might be the start of a consistent series because I have so many things I saw 'what's up with that?' to. Today though, I am asking - what is up with those sign spinners on the side of the road? More specifically, the ones on the roads I drive on.
I totally get it in most circumstances. Advertising a sale? Sure! Letting the public know that you pay cash for gold? Okay. Going out of business sale and everything is 50-70% off? Absolutely. You can't really advertise that on your outdoor signage.
I'll even give a pass to the ones sign spinning for a hot and ready $5 Little Caesars pizza, or a toasty Quiznos sub. Those sort of decisions can be easily made on a whim as you drive by (or crawl, if it is rush hour in Houston.)
What I don't get at all are the ones for apartment complexes.
Do people really stop in and lease a place to live based on someone spinning a sign on the side of the road? I mean, I am glad these people have jobs and such, but is this really a good use of money/time? I suppose the investment in such advertising is very small, but still. I can't wrap my head around it. I feel like I should be their target customer since I am a renter who drives this route by their place, but I think it is pointless (though sometimes entertaining when the spinner really gets into it). Plus, advertising to the entire street, I wonder what percentage of people are even A. Renters and B. Looking to move. It seems like it would be practically no one.
Does anyone else find this practice weird?
I love him. Dance, red track suit guy!
2 comments:
I love watching the sign spinners. Especially when they drop the signs or knock themselves in the face with the signs, haha! Is that mean? I don't know why I find it hilarious, but for some reason I do.
But I agree. I don't get it either for the apartments. I have just recently started seeing those pop up all over our town too. Weird.
I watched a guy playing air guitar I mean sign guitar with his gigantic arrow sign - no earbuds in. That's weird. They're all weird! What's probably the most weird - there has to be a reason that within the last year or two sign spinning has become so popular, it must work right?
Not on me though, if a company has a sign spinner I immediately think they are a-holes for expecting someone to stand out on a street corner making a fool of themselves. At least give them a mask so they don't have to reveal their identity.
(OMG I had no idea I felt this strongly about it. Sorry for blowing up your spot haha)
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